Meet Stacie Mizzi, the Visionary Woman Leading Abundance Brands to Success

Abundance Brands is a Black-woman owned consultancy, founded by Stacie Mizzi. A metro Detroit native, Stacie built her brand management expertise at Procter & Gamble, Unilever, and Henkel — working on brands including Olay, SheaMoisture, and Dial — with additional brand leadership experience at Alex and Ani and The Lip Bar. Her background also spans finance and media, at Morgan Stanley and Viacom, giving her a rare general management breadth. Stacie is known for using a unique blend of creativity and analytics to develop innovative strategies that win the hearts and minds of consumers. A true entrepreneur, her hair tools & accessories brand, Well Tressed, has been featured in The New York Times, Seventeen, and New Beauty, and is loved by FabFitFun subscribers. Stacie uses her unicorn experience of leading $25K to $500M brands with the right skill, prowess, and passion needed to win at each stage of business.

Driving Growth through Strategic Marketing Consulting

Abundance Brands is a fractional marketing consultancy focused exclusively on the concept-through-launch phase of a brand, product, or category. We build the brand strategy, shape the innovation pipeline, and engineer the go-to-market plan before it moves into its day-to-day operating rhythm. Engagements range from a single defined launch to an ongoing innovation retainer, but the scope stays the same: brand, innovation, and go-to-market. Not paid media. Not social management. Not ongoing operational execution.

We blend strategy, analytics, and creativity with a hands-on, founder-level instinct — shaped by building our own consumer brand from scratch, not just advising others on theirs. We bring thought leadership and lean-budget realism to every launch, without the overhead of a full-time executive or agency team.